Social Media Advertising
Social Media Advertising By The Numbers.
- The average person spends more than 2 hours daily on social media.
- 71% of consumers who’ve had a positive social media service experience with a brand are likely to recommend it to others.
- Social ad spending is forecast to increase 20% in the next year.
- 200 Million users visit at least one business profile daily.
- 1 in 3 users say they go to social media when looking for more information about a brand or product.
- Over 88% of all companies are now marketing on social media.
If you want your brand to make an impact on social media, you need an advertising partner who not only understands social media, but also helps you stay ahead of the curve and redefine what’s possible. Ready to inspire, engage, and fuel your audience?
Our social media advertising services include, but are not limited to:
Clicks to Website/Page Ads
Popular for use on both Facebook and LinkedIn, clicks to website/clicks to page ads are used to generate traffic to/engagement with your company website or LinkedIn page. Our team will create ads that will appear within Facebook newsfeeds and on the right sidebar of both Facebook and LinkedIn pages.
Promoted/Post Engagement Ads
Twitter and Facebook help to enhance engagement with your brand through promoted tweets and post engagement ads. These appear higher in timelines and newsfeeds as well as in search results, and can lead to sources like your website or social profile.
Like Ads
Exclusive to Facebook, like ads invite users to “like” your company’s profile page, serving to enhance your brand’s online following. Like ads frequently appear across Facebook newsfeeds and on the right sidebar.
Remarketing Ads
Twitter and Facebook both support remarketing ads, designed to convert previous page viewers into paying customers. Our digital team will craft ads that will appear on newsfeeds, promoted tweets and on the right sidebar of Facebook to help generate sales.
Sponsored Update Ads
People follow countless sources and posts on LinkedIn, from companies and colleagues. We’ll use sponsored update posts from your account that will appear higher in LinkedIn timelines, allowing your company to increase engagement with your page and posts.
In-Stream Ads
These ads are the commercials that precede videos that users have chosen to watch on Youtube and are effective in increasing brand awareness. Though they can be skipped after 5 seconds, in-stream ads follow a pay per view payment model if users watch the entire 30-second ad.
In-Display Ads
Upon searching for video content, in-display ads are shown to Youtube users in search results, as well as on the right sidebar of the page when a related video is played. These ads are especially effective in targeting audiences looking for certain content and follow a pay per click model when your ad is chosen for viewing.
Internet Advertising
Internet advertising has become an essential part of a successful advertising mix, as the Web is an interactive and social space and is a cost-effective way to reach a global or local audience.
Start The Conversation
As a digital marketing agency, we handle the entire process so that you can save time and manage your business more efficiently. Contact us now at 412-281-6215 (Pittsburgh), 614-255-7530 (Columbus) or 443-652-6001 (Baltimore) or click below to fill out a contact form to learn more about how we can help grow your business.